There are many benefits to choosing IMS shrink sleeve labels for your cans
Aluminum cans offer many advantages over glass bottles, for both the brewing industry and its customers. Cans are lightweight, infinitely recyclable, easy to transport and great at preserving freshness..
Why are cans more popular than bottles?
- Cans are more likely to be allowed in public places like parks, beaches and festivals;
- They are easy to transport and stack;
- They effectively block UV rays and extend the product’s life;
- They are easy to store;
- Aluminum is infinitely recyclable.
Companies who choose aluminum cans over bottles save on transportation costs and skip the tedious step of bottle washing.
That’s exactly what Oliver Arian confirmed in his case study for Pack Advisor. Craft beers are experiencing a boom, and customers are reaching for cans.
High-impact branding thanks to shrink sleeve labels
The shrink sleeve label, also known as the heat-shrink sleeve or shrink sleeve, is a plastic tube-shaped film that is wrapped around a product and shrunk to size using heat.
The shrink tunnel, also known as a heat tunnel or retraction tunnel, can be used on both empty and full cans at any stage of the production, simplifying the entire process for microbrewers.
This opens up new possibilities for craft brewers, since they can now design different labels for each type of beer, much to the delight of their customers. Their products will stand out on shelves with eye-catching visuals custom-made for each of their beers. It’s a great way to attract beer enthusiasts who enjoy trying new things!
A team of experts in shrink sleeve label production
IMS will assist and guide you every step of the way, ensuring maximum visibility for your craft beers on the shelves of your distributors.
Once we receive your design, our team of experts will then proceed to print the retractable plastic films that will be wrapped around your cans. You’ll quickly see how our team’s expertise is a real added value to your company!
Come discuss shrink sleeve labels with us!
